About the Course:
Professionals involved with their firm’s business development, corporate strategy, growth initiatives and the like must have a solid grounding in Strategic Planning. This course is designed to give corporate development professionals insight into the most important elements of strategic planning.

Specific issues to be addressed include:

Introduction

• Information gathering
• Strategy mapping
• Market analysis
• Stakeholder analysis

Industry Competitiveness Analysis

• Detect degree of competition
• Power versus suppliers
• Leverage versus customers
• Risk of Substitutes

• Review of research
• SWOT analysis
• Vulnerability assessment
• Stoplight report
• Budget Analysis
• Risk review
• Action plans
• Resource assignment matrix
• Market chain
  

Best Practices for Decision Making

• Determing core issues
• Brainstorming
  
• Avoiding decision pitfalls such as groupthink
• Decision rights
  
• Decision trees
  
• Rating decision makers
• Using a decision journal
  
• Measuring success of decisions
• Borda decision making
  

Executability of Strategic Plan

• Assessing buy-in among all constituents
• Selecting the implementation team
• Devising incentives
• Setting milestones
• Developing a Devil's Advocacy Program

About the Instructor:

David Wanetick is a Managing Director at IncreMental Advantage, a research boutique based in Princeton, NJ. Representatives from more than 850 Fortune 1000 companies have participated in programs produced by IncreMental Advantage. David is the author of three books that have achieved world-wide acclaim, the most recent of which is The Power of Incremental Advantage: How Incremental Improvements Produce Dramatically Disproportionate Results. He has been a guest on CNBC, Bloomberg and CNNfn and has been quoted in the Wall Street Journal, Barrons, Investor’s Business Daily, Boards & Directors, and many other newspapers, blogs and magazines throughout the United States. He speaks about issues of Leadership, Strategic Planning, Financial Modeling, Negotiations, and IP Valuation before many organizations and corporations. He has lectured all over the United States, in Canada, Singapore, Kuwait, Malaysia, Hong Kong and Israel.

Many BDA courses have been approved by continuing education accreditation authorities. For additional information, please contact info@bdacademy.com

Course Schedule:

Approx. 7 hours

Princeton, NJ - September 16, 2010
Incremental Advantage Inc.
4390 Route 1
Suite 214
Princeton, NJ 08540
Time: 8:30 AM - 5:00 PM

Philadelphia, PA - September 27, 2010
Akin Gump Strauss Hauer & Feld LLP
Two Commerce Square
2001 Market Street
Suite 4100
Philadelphia, PA 19103-7013
Time: 8:30 AM - 5:00 PM

Chicago, IL - October 22, 2010
Marshall, Gerstein & Borun LLP
Willis Tower
Suite 6300
233 S. Wacker Drive
Chicago, IL 60606
Time: 8:30 AM - 5:00 PM

New York, NY - November 11, 2010
Cooper & Dunham
30 Rockefeller Plaza
New York, NY 10112-2202
Time: 8:30 AM - 5:00 PM

Washington DC - December 3, 2010
Akin Gump Strauss Hauer & Feld LLP
Robert S. Strauss Building
1333 New Hampshire Avenue, N.W.
Washington, DC 20036-1564
Time: 8:30 AM - 5:00 PM 

Seating is Limited to 25 per session
Register online or by contacting
Registration / Membership Coordinator,
at 609-919-1895 ext. 100 or registration@bdacademy.com

Requests to cancel your registration must be made in
writing one month before the date of the seminar. Your refund will reflect a $95
processing fee. No refunds will be granted within one month of the course for which
you are enrolled. You may send a substitute for an additional $55 processing fee.